Friday, January 13, 2012

Ginta Lapina For Nars Spring 2012 Collection

I have a little love affair going on with Nars.
Not only are the products completely fabulous
but the company is very very good to me.

The Nars Spring 2012 Ad Campaign features model Ginta Lapina, who Francois Nars chose saying:
“Her delicate features and classic beauty made her an ideal fit for a collection that’s at once fresh and fierce.”

The Nars Spring 2012 Collection is a study in contrasts:
Bold color underscored by sophisticated shimmer.
Eyes glisten in muted tones of lavender and pink,
or shimmer in bronze shades accented with rich navy.
Cheeks are flushed with candy pink.
Lips gleam in topaz or pop with berry.
Metallic violet nails add the finishing touch to a collection that’s bright, strong and iconic.


Named for the 1942 song by French singer-songwriter Charles Trenet. The Trio Eyeshadow features three gorgeous pink shades—shimmery icy pink, shimmery rose-petal pink and matte deep rose—that can be mixed to create a range of looks, from delicate and innocent to bold and sophisticated. Wear each alone or use one as a base, another to highlight and the third as a liner or contour.

One of the highest cities in the world, Lhasa is the home to many significant Tibetan Buddhist palaces. This shimmery lavender-gray Single Eyeshadow lends lids a luminous look worthy of its spiritual namesake.

The capital and largest city of Surinam, a tropical state in South America, was the inspiration for this Duo Eyeshadow, with its metallic shades of brass and bronze. Wear each solo, or use one as a base and the other as an accent or highlight for a richly burnished effect.

A bright candy-pink Blush that’s as cheerful as the state of joyful exuberance for which it’s named.

Just like its namesake flower, known for its long-lasting pink blooms, this hot-pink Velvet Gloss Lip Pencil leaves lips soft and gorgeously glossy thanks to moisture-rich hyaluronic spheres, which make pouts appear plumper.

The Chilean city is becoming increasingly known as the country’s cultural capital. The rich raspberry Pure Matte Lipstick delivers long-wearing color with a comfortable finish.

A smooth and super-conditioning Lipstick in a shimmering topaz named for the Basque region of Spain, which has been revitalized by the Frank Gehry–designed Guggenheim Museum.

The navy blue Soft Touch Shadow Pencil complements any warm-weather look. Use the creamy, long-wearing formula alone, as a base for layering with powder shadow, or to line and sculpt the eye.

Sade’s 1984 debut album inspired this metallic violet Nail Polish.


Why did you choose Ginta as the face of the Spring 2012 collection?

“I am constantly amazed by Ginta and how she completely transforms with makeup from the girl next door into an exotic beauty. Of course, her complexion is flawless and her features striking—both great assets for a makeup artist. In this case, she just really embodied the radiant, sophisticated look we envisioned for spring.”

What’s unique about the collection?

“At first glance, all the pinks and shimmer can look very sweet and innocent, but actually there is a lot of bold and contrasting color—a gray-lavender eyeshadow, a navy blue Soft Touch Shadow Pencil, a hot pink lip color, for example—that make the collection edgier and more sophisticated than it may seem.”

What are the must-have products from the collection?

“I would say our Douce France Trio Eyeshadow, because it allows for many eye looks, as well as our Dark Rite Soft Touch Shadow Pencil. I also love the Valparaíso Pure Matte Lipstick, a rich raspberry that looks absolutely delicious on the lips.”

Speaking of matte lipstick, it seems more like a cold-weather staple. How do you adapt it for spring?

“I never pay attention to rules like, ‘No matte makeup in warm weather.’ Matte is perfectly appropriate for spring, especially in a strong berry shade. In fact, it’s the perfect transitional color and texture to bridge winter and summer. If you have to have shine, you can add a little gloss on top.”

There are a lot of shimmers and metallics in the Spring 2012 collection. Any tips on how to wear them?

“I’m not a big fan of rules, but if you are concerned about overdoing it, I would recommend keeping it to one feature: eyes, or cheeks, or nails. Wearing it everywhere can look a little too disco.”

Douce France Trio Eyeshadow (Limited Edition) $45
Lhasa Single Eyeshadow $24
Paramaribo Duo Eyeshadow (Limited Edition) $34
Gaiety Blush $28
Mexican Rose Velvet Gloss Lip Pencil $24
Valparaíso Pure Matte Lipstick $25
Bilbao Lipstick $24
Dark Rite Soft Touch Shadow Pencil $24
Diamond Life Nail Polish (Limited Edition) $18
Available: January 15, 2012 at

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